barbie slutdate, er update


back in february last year, we reported barbie's decision to stop shacking up with ken -- only to move on to more flamboyant territory, blaine, the aussie surfer.

as it turns out, we weren't the only ones disgusted by this move. according to

In an attempt to freshen the image of its iconic doll, toymaker Mattel announces that Barbie has dumped her boyfriend, Ken, after 43 years of anatomically incorrect bliss. The makeover—which also includes a version of the doll with a new car, a darker tan, and an Aussie surfer-dude boyfriend named Blaine—results in critics deriding the doll as "Sleazy Easy Barbie" and, worse, U.S. sales dropping 26 percent in the third quarter.

(this brainfart came in at number 59 on a list of the "101 Dumbest Moments in Business," a review of the most shameful, dishonest, and just plain stupid moments of the past year.)



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This page contains a single entry by smockmomma published on February 1, 2005 9:45 AM.

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